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Useful sites for bank direct mail marketers.

6. Were they helpful with strategy?

In most cases, Leadsource had more industry experience than all of our staff involved in the campaign.
-- Direct Marketing Manager, Top 500 Bank

Leadsource has vast experience in developing executions for banks of all sizes. They bring that experience to the table to craft a strategy that is appropriate for each client. They also successfully execute across bank segments -- i.e. Retail, Small Business, Middle Market, Wealth.
-- Vice President, Top 500 Bank

Leadsource was a huge help to us in shaping our marketing and mail strategy. When we told them what we wanted to do, they shared the results of similar programs they had designed, going back many years. I'd say their experience is a huge plus when working with Leadsource. They've managed hundreds, if not thousands, of programs in the past. That experience gives me confidence like nothing else can.
-- Manager, Loyalty Programs, Financial Services Company

Leadsource was helpful as we hammered through the details of cross-selling our existing customers, especially when deciding what format to use.
-- Communications Program Manager, Top 500 Bank

Yes, their input was very helpful in our planning process - their skills helped us to be successful from day-one.
-- Direct Marketing Manager, Top 500 Bank

They are very insightful. Their input into our planning process helped us to deliver significant programs time after time, on schedule, and with successful results.
-- President, Financial Services Company

When it comes to shaping strategy, we can always depend on Leadsource to suggest proven ways to help reach our goals. Working with Leadsource gives us a solid edge over our competitors.
-- VP Marketing, Top 500 Bank

Yes, they know what they are doing, and it shows.
-- VP Marketing, Major Mortgage Company

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